It can be very hard to understand how easy it can be to utilise the various powerful pharma digital marketing agency tools to maximise your clinic’s business performance if you don’t have the background nor the experience. No matter if you are looking to update various business processes or if you are looking to learn the right way to analyse and act on the various data you gathered, you typically only need to be pointed in the right direction. Below, we will go over some of the best tips that we have learned from experience working in digital health for the past decade.
Using A Systematic Approach
Permit a defined yet individualised journey for the patient
By having the entire journey of the patient mapped out prior with the assistance of online booking solutions, consultation templates, auto-generated referral letters, prescriptions, and even invoices, you will be able to enhance the customisation without hindering the efficiency of the process due to it being entirely predictable.
Facilitate Continuity Of Care
Usually, continuity is one of the things related to patient care that is forgotten and not implemented because of a lack of organisation and planning. By taking a much more systematic approach to an individual patient’s care and leverage a practice management system with this idea, having continuity of care can be very simple to plan.
Actionable Analytics – Tag your patients, appointments, and acquisition channels
By utilising colour-coded buttons, you will be able to tag anything that goes into your clinic which can help you collect all kinds of actionable data that you can utilise with little to no effort. This can give you good data to comprehend whether you’re spending your marketing budget the right way and more.
Having graphs and other visual reports can really give you a much more clear concept of how your clinic is doing in terms of performance. Graphs and other visual cues can be much easier to learn what you need to know with a simple glance. This includes both bar graphs and doughnut charts that can display all of the tagged information for easy to digest data.
Continuity of Care
It can be difficult to remain as up to date as possible to the various changes in your patient’s cases. However, with access to an electronic health record that can wrap the entire patient’s healthcare journey on one single page, it can be much easier. Read up on the patient’s past medical history, check the files and scans, and give your patient the type of care they expect.
Coordinate With Labs and Referral Partners
Always look to utilise your professional network to get doctors in your network to refer patients by booking them into your schedule. Having full transparency throughout this process can help to transform prospective new patients into actual patients.
Set Takes For Colleagues
No matter if you want your secretary to plan and book follow-ups or if you want the practice nurse to begin drawing blood as soon as your next appointment is completed, try to set up tasks that show up on their screen to maximise efficiency and have effective communication channels.
Telehealth Transformation – Let External Doctors Refer To You
Give access to a unique trackable link to allow other clinics to book their patients they are referring to you. By doing this, you can grow your professional network and grab new patients. You will also have the data you need to be able to thank them properly.